Posted Wednesday, August 20, 2008 by
Marketing Team
by Leslie Papandrea
Austin Powers' nemesis Dr. Evil had all the makings of a great villian--a devious spirit, creepy henchmen, and a cool suit--but he didn't always have the right data.
In this clip, he was about to make a very poor business decision that would have cost his evil cohort a huge amount of money. His concept of the appropriate ransom to demand when threatening the world with a giant warhead was outdated by several decades. Thanks to insight from his Number Two, he revised his objective and made a much smarter financial decision. Without that important business intelligence, Dr. Evil wouldn't have been an intimidating villian at all.
Whether you're leading a mid-size business, large enterprise, or even an evil cohort, you need the right information as you plan your objectives and make decisions. Business intelligence tools can help you avoid bad decisions about what to budget, buy, charge, manufacture, etc. Business Objects clients rely on BI solutions, reports, dashboards, analytics and budgeting tools so that they don't end up embarassingly over- or underestimating their financial prospects.
So we can learn valuable lessons from this comedic villian...as long as we don't adopt his fashion sense.
Has better data ever saved you from making a poor business decision?
**Addendum: Shortly after writing this blog entry--and lampooning Dr. Evil's choice of fashion--I remembered that Golden's booth at the 2006 Information Technology Training Conference (ITTC) sported a very retro Austin Powers theme in line with the expo theme of "Back to the Future." So I had to add this photo of Bill Lee, our Director of Education Services, posing alongside Austin in his Dr. Evil suit. Now, I must say that Bill makes many smart business decisions on a regular basis...but his decision to purchase this suit off of eBAY was probably not one of them.